Summer sale has begun - but this time it has offer I have never seen before!

[loppantorkel]

2 hours ago, josykay said:

Hood is a good deal. Will probably buy it.

It's a decent deal yes, good by WG standards, but I've never been that interested in Hood either. WG could run their sales better to probably increase their sales. I'll think about this one.

[loppantorkel]

Has WG announced an end date?

[HaachamaShipping]

Hood is a decent deal and likely one of the better deals so far. Would consider it fair (even if it isn't -75% Haida). Solid ship, no surprise mechanics tacked on.

[WeGreedy]

9 minutes ago, Cagliostro_chan said:

Hood is a decent deal and likely one of the better deals so far. Would consider it fair (even if it isn't -75% Haida). Solid ship, no surprise mechanics tacked on.

If you come from steam, it's a pretty bad deal.

If you come from the launcher/WGC it's a decent deal.

If you additionally come from the EU server, it's an amazing deal. 

[MrFingers]

[Ace42X]

On 7/17/2019 at 1:21 PM, Hanse77SWE said:

Because Steam can afford to give better discounts on acount of being a bigger buissness. WG has  a handfull of games. Steam has thousands. If you want it cheaper, play it on Steam.

 

This isn't an accurate description of what is going on.
Steam can't "afford to give better discounts" - it's not buying ships from WGing and then selling them on at a loss.  These are virtual ships that are generated on-demand.
Retailers on Steam set the prices, Steam takes a pre-agreed cut of the prices the retailers set.

Nor is it about the size of Steam.

What is actually going on is that WGing want to expand their player-base by enticing new Steam players into the game, and are using Steam sales to do so - figuring that those purchases are in addition to what their established WGC base would spend and as such new customers are 'free' money.

They don't offer those sales to WGC base because they cynically assume they already have the WGC whales 'locked-in' and thus can price-gouge them.

 

This might be the best way of generating revenue for them, someone acquainted with the economics involved could probably give us a cost breakdown and tell us what the optimum pricing plan is.
However, my gut says it's typical corporate short-sightedness and WGIng's pathological nickel-and-diming; and is ultimately self-defeating.

By artificially keeping Steam and WGC separate ecosystems, they can price-gouge whales - but they also inhibit the established WGC community here from interacting with the Steam community they're trying to get customers from.  Few, if any, WGCers are going to be using Steam's broadcasting system to add community-content to the Steam community pages - a fraction of this community's discourse is going to make it onto Steam's discussions.

So by offering good sales on Steam, they're undercharging those customers to try and drive uptake, despite blocking all the free-marketing a thriving Steam-WGC hybrid community would generate.
By price-gouging WGC whales who - as this thread demonstrates - can all see Steam customers getting preferential treatment, they're making sure that every financial transaction they benefit from here includes some brewed-in resentment to WGC and the brand, which lowers the value of literally everything on their storefront to the Whales their cynical monetisation is reliant on.

Or, to put it another way, I'm pretty sure their monetisation is sub-optimal - and short-term decisions across their franchises to pull cash out of wallets is harming the long-term profitability of the business.  I think they're seeing it in their bottom lines, which is why manipulative crap like forcing players to regrind tech-tree lines is being pushed into their games out of desperation.

[Bics93]

5 ore fa, josykay ha scritto:

Hood is a good deal. Will probably buy it.

 

I was almost tempted, but then remembered that I already have 4 tier 7 battleships: between Nelson, Duke of York, Scharnhorst and Sinop I have plenty of different gameplay styles at my disposal, I don’t think I would play Hood a lot if I purchase it... 

[Hanse77SWE]

3 hours ago, Ace42X said:

This isn't an accurate description of what is going on.

No, it's not accurate, it's simplified.

We can talk about economics till the cows come home but the reality is the same. The seller sets the prices, the buyer decides if he wants to buy.

[Ace42X]

1 hour ago, Hanse77SWE said:

No, it's not accurate, it's simplified.

 

It's a misrepresentation of Steam's role in the dynamic, and thus WGing's.

 

1 hour ago, Hanse77SWE said:

We can talk about economics till the cows come home but the reality is the same. The seller sets the prices, the buyer decides if he wants to buy.

Indeed.  And the seller can price themselves out of the market, thereby harming their business interests; and buyers can withhold their financial support because they feel they are being taken advantage of.
And the latter can come here to tell the former this is going on, as this thread further evidences.

[Puffin_]

5 hours ago, Cagliostro_chan said:

Hood is a decent deal and likely one of the better deals so far. Would consider it fair (even if it isn't -75% Haida). Solid ship, no surprise mechanics tacked on.

I bought Hood and I really like this ship. I find it easier to do constant damage with Hood than with Scharnhorst. So much better AA on Hood, accurate guns with good AP shells. A solid  premium T 7 Battleship with famous history.

I think this is the best deal so far, including Steam deals.

Really happy with this ship. 

[KillStealBoss]

6 hours ago, loppantorkel said:

Has WG announced an end date?

They said at the end of the month. 

[Hanse77SWE]

5 minutes ago, Ace42X said:

And the latter can come here to tell the former this is going on, as this thread further evidences.

And how good has that worked out the last four years? Has it changed how WG sets its prices? Has it given the desired results? If "No" then it's time to change the strategy.

[KillStealBoss]

On 7/19/2019 at 6:21 PM, GudmundurG said:

I bought Hood and I really like this ship. I find it easier to do constant damage with Hood than with Scharnhorst. So much better AA on Hood, accurate guns with good AP shells. A solid  premium T 7 Battleship with famous history.

I think this is the best deal so far, including Steam deals.

Really happy with this ship. 

Yeah it's a good ship now after the changes with the AP. And it's the only BB at this moment that has Def AA (Thunderer will eventually have it too) 

A good kiting BB/battle cruiser. 

[WhateverFloatsYourBoat]

3 hours ago, Ace42X said:

 

This isn't an accurate description of what is going on.
Steam can't "afford to give better discounts" - it's not buying ships from WGing and then selling them on at a loss.  These are virtual ships that are generated on-demand.
Retailers on Steam set the prices, Steam takes a pre-agreed cut of the prices the retailers set.

Nor is it about the size of Steam.

What is actually going on is that WGing want to expand their player-base by enticing new Steam players into the game, and are using Steam sales to do so - figuring that those purchases are in addition to what their established WGC base would spend and as such new customers are 'free' money.

They don't offer those sales to WGC base because they cynically assume they already have the WGC whales 'locked-in' and thus can price-gouge them.

 

This might be the best way of generating revenue for them, someone acquainted with the economics involved could probably give us a cost breakdown and tell us what the optimum pricing plan is.
However, my gut says it's typical corporate short-sightedness and WGIng's pathological nickel-and-diming; and is ultimately self-defeating.

By artificially keeping Steam and WGC separate ecosystems, they can price-gouge whales - but they also inhibit the established WGC community here from interacting with the Steam community they're trying to get customers from.  Few, if any, WGCers are going to be using Steam's broadcasting system to add community-content to the Steam community pages - a fraction of this community's discourse is going to make it onto Steam's discussions.

So by offering good sales on Steam, they're undercharging those customers to try and drive uptake, despite blocking all the free-marketing a thriving Steam-WGC hybrid community would generate.
By price-gouging WGC whales who - as this thread demonstrates - can all see Steam customers getting preferential treatment, they're making sure that every financial transaction they benefit from here includes some brewed-in resentment to WGC and the brand, which lowers the value of literally everything on their storefront to the Whales their cynical monetisation is reliant on.

Or, to put it another way, I'm pretty sure their monetisation is sub-optimal - and short-term decisions across their franchises to pull cash out of wallets is harming the long-term profitability of the business.  I think they're seeing it in their bottom lines, which is why manipulative crap like forcing players to regrind tech-tree lines is being pushed into their games out of desperation.

This.

The game belongs to Wargaming so they are free to do as they please.
But i see some people spreading unfunded assumptions that Steam would be able to offer better deals, they are just a different distribution channel for WG in order to expand the player base.
Its not a respectable way of doing business but it wouldn't be the first time WG pulled a promotion like this one, sadly a lot of companies (gaming/non-gaming) these days roll with the revenue over satisfaction mentality.
And as long as this strategy works why would they change anything? If Wargaming makes enough money of the 5% playerbase (Whales) then dont expect any original offers or super sales.
Its obvious that the main focus of WG is the Whale category and as long as these people are sufficient for the revenue we have a freeish game which is regulary updated and keeps receiving new content, but also a game which is full of mechanics, overpriced promotions and currencies that try to lure you into the spending-cycle.

[EuropeanEagle_]

are all the ships obtainable from the premium containers (from the offer of 1 premium ship + 2 premium ship containers) going to be on 50% discount, like the Hood today, or just some of them?

[cracktrackflak]

WG, if you offer a Tier8 bundle without CVs in the 2x container bonus, then I'll buy it. OK...?

[Fatal_Ramses]

75€ for Vanguard, Witchita and Lenin... Ships I pretty much never see in battles.

[josykay]

Mutsu has a bit of an undeserved bad reputation. However since Tier 6 ships are frequently 50 percent off unlike Tier 7, which usually are only 35% of, not that appealing than Hood yesterday.

 

Tier 8 boxes.... ewww to many CVs to gamble.

[Shaka_D]

48 minutes ago, cracktrackflak said:

WG, if you offer a Tier8 bundle without CVs in the 2x container bonus, then I'll buy it. OK...?

At £64? They're barking mad! The only offer they can come up with is a 'one ship two container spread' (apart from the single ship that is). WG have lost the plot, and their recruiting drive is silly insane...so with my extremely low level of loyalty to them why on earth would I try to recruit someone else to the game? In fact, why the hell am I even typing here? Maybe because I'm in denial the game I loved so much is diving and WG are taking more than they give, and I'm not referring to profit.

[lovelacebeer]

Such a pity today the Vanguard is on sale but of course tied to those 2 damn crates, now if she was just being sold at say 30-50% discount I admit WG would already have my money now. However tied to crates no thank you, I'm not obsessively collecting ships and I'm not willing to take the risk I get ships I won't play. 

[HaachamaShipping]

While I had hoped for Vanguard to show up during Summer Sale, I'm not going to gamble on getting two more crappy ships I don't want. Well, maybe another time, they'll give a better offer. Or not.

[1MajorKoenig]

17 minutes ago, Cagliostro_chan said:

While I had hoped for Vanguard to show up during Summer Sale, I'm not going to gamble on getting two more crappy ships I don't want. Well, maybe another time, they'll give a better offer. Or not.

 

Same here. And considering it is still 25€ per ship it clearly isn’t worth it. I could hope for Terrine and Kidd but I could also end up with Irian and Wichita which are of 0 value for me. So nope. Another pass

[HaachamaShipping]

30 minutes ago, 1MajorKoenig said:

 

Same here. And considering it is still 25€ per ship it clearly isn’t worth it. I could hope for Terrine and Kidd but I could also end up with Irian and Wichita which are of 0 value for me. So nope. Another pass

Any chance of Asashio is too much chance of Asashio.

[Bellegar]

20 hours ago, Hanse77SWE said:

And how good has that worked out the last four years? Has it changed how WG sets its prices? Has it given the desired results? If "No" then it's time to change the strategy.

Pretty damn good.

 

Remember the "premium ships in bloated bundles only" policy?

Remember the discrepancies in event rewards between regions?

Remember the Christmas shaft?

Remember the reason the interesting info thread was called "interesting info from RU"?

 

You are free to not complain. You are also free to complain about people complaining. Just as I am free to complain about you complaining about people compmlaining..... this is getting confusing, so I'll stop here, you get the point

 

But don't lie and say it makes no difference, because clearly it did in the past. And these are just some examples from the top of my head. I'm sure I can find more if I actually search and think for more than the minute it took me to write this post.

[KillStealBoss]

1 hour ago, Cagliostro_chan said:

While I had hoped for Vanguard to show up during Summer Sale, I'm not going to gamble on getting two more crappy ships I don't want. Well, maybe another time, they'll give a better offer. Or not.

Is there a T8 premium that is really a crap?